John Pickard honed his skills in marketing and sales with global marketers Bristol-Myers and Warner-Lambert. During these years he worked on the planning, development, and introduction of many products in the food and consumer packaged goods sectors. Following that he became Vice President of Telemedia Publishing, then Canada’s largest consumer magazine publisher.
He entered the entrepreneurial ranks when he joined a start-up in the prepaid card market, which was ultimately sold to AT&T. This led to the acquisition of Orlando-based New Horizons, a prepaid cell phone company that John and his partners moved to Canada and transitioned to a public company. After leaving this venture, John spent 6 years mentoring entrepreneurs with Bioenterprise Corporation, Mars Discovery District, and Innovation Guelph.
John has mentored hundreds of startup and scaling companies across the food, agri-tech, consumer products, and digital technology sectors. He was named the founding Executive Director of the Henry Bernick Entrepreneurship Centre at Georgian College and served in that role from 2014 to 2019.
John has been a Board member with the Greater Barrie Chamber of Commerce, Georgian Angel Network, and the Sandbox Centre. He is currently pursuing a new entrepreneurial venture, helping men to get to a healthy weight for life.