Agri-Trade is recognized as one of the premier farm equipment shows in North America for conducting business. It is also one of the few shows in Canada supported by major equipment retailers as a “National Stand.” Each year, the Agri-Trade Equipment Expo attracts over 32,000 qualified agricultural buyers and more than 500 equipment manufacturers and agricultural service providers to Red Deer. It is regarded as one of Canada’s top agricultural equipment shows, generating an estimated $300 million annually in equipment sales and tourism spending.