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9th Annual World Congress

Posted on March 21 2012 | Author: Admin

Bioenterprise, along with OAFT and Soy 20/20 will be sponsoring the World Congress on Biotechnology and Bioprocessing in Orlando, Florida this year!

This is the largest industrial biotechnology event gathering together business leaders, investors and policy makers in biofuels, biobased products, and renewable chemicals.

If you missed it last year, check out the video below. Hope to see you there!


The Agri-Technology Commercialization Centre receives funding under the Growing Forward suite of programming, a federal-provincial-territorial initiative. However, the comments or opinions expressed on this blog are solely those of their respective contributors and do not necessarily represent the views of the Government of Canada or the Province of Ontario.

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Do YOU Exist in the Google-sphere?

Posted on March 12 2012 | Author: Admin

Why Your Start-up Needs an Online Presence

Critical mass –The minimum required to start or maintain a venture: "a critical mass of users".

Generating critical mass is an integral part of launching a business venture. You want people talking about your start-up before it even starts up. This will increase awareness and ensure you stay afloat during that key period when you transition from an idea to a bona fide business. At this point you likely can’t afford that witty Super Bowl ad, but modern marketing tools allow you to reach an incredibly large and diverse audience at a very low cost. There are a million reasons why existing on the Internet is a must, but here are just a few:

1. Start a conversation with your target market – don’t guess what they want, ask them!

Social networks like Twitter and Facebook are providing companies with a very unique opportunity, and the best part is it’s free. By building a presence on Twitter and Facebook you can develop a relationship with your customer base, and engage them in conversation.

Let your audience know what you’re doing; keep your idea in their minds as you engage in the commercialization process and you might find that they provide valuable input on key features or services they would like to see. This is the one of the biggest advantages of today’s marketing tools; rather than blasting a message to the masses in hopes they understand, you can actually interact with your target market and be sure they understand.

2. Important people need to know what you do.

Like most ventures you will probably need some extra cash to get off the ground, and unless you happen to have a rich uncle (read: John Pickard’s "6 Things Every Entrepreneur Should Know") you are going to have to ask potential investors for a large sum of their money.

Here’s the thing – investors like their money and they don’t give it away without performing some serious due-diligence on your operation. Here at Bioenterprise, we perform a ton of due-diligence on prospect companies and if your investor is anything like us, Moneybags is going straight to Google to search your company name. Give it a try – do you exist on Google? No? You should.

I’m not suggesting you hire an IT firm to design a $50K webpage, in fact even a simple landing page that describes who you are and what problem you are solving can do the trick. If key individuals who can influence the success of your organization see that you are actively developing a brand and engaging your target market, they just might be more likely to dedicate time, and perhaps money, to help you get started.

Whether a venture capital firm is considering a $10 million investment or a potential customer heard about you through the grapevine, they will inevitably turn to the web to check you out. When they do, you better be there or you could be missing out on some great opportunities. Make use of the free platforms that are available and get out there and start a conversation!

Remember – this is free marketing, and when was the last time you got something for free? Taking advantage of the options available to you online will help to build and define your brand, and that’s an important part of any business small or large. Speaking of branding, I have some thoughts on that too – stay tuned.

Braden Kemp
Junior Business Analyst, Bioenterprise

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10 Employee Engagement Actions for Managers

Posted on March 05 2012 | Author: Admin

The Employee Engagement Pyramid

Recently on his blog, Winnipeg consultant David Zinger has been detailing 10 steps to employee engagement, which he has shaped into what he calls the employee engagement pyramid, explaining the building blocks for success:

1. Achieve results

At the top of the pyramid is the main target: getting employees involved in formulating the results that the company should be seeking, and then having them be intent on achieving those agreed-to results. “Powerful results matter to managers, organizations, employees, and customers,” Mr. Zinger notes.

2. Mark progress

The Progress Principle by Teresa Amabile and Steve Kramer, published last year, presented fascinating research that indicated the key to motivation and engagement for knowledge work is making progress each day at work. Managers therefore need to structure work so that progress is visible (and do their best to prevent setbacks).

3. Maximize performance

Managers need to figure out how to make top performance worthy of employees’ attention and provide feedback that is heard and heeded by those employees.

4. Foster recognition

Management needs to show employees that their accomplishments are appreciated. “Authentic recognition is so much more than an annual gala or occasional gift card for good behaviour. Recognition is social, strategic, and powerful,” Mr. Zinger says.

5. Build relationships

Work is social. Research by Harvard Business School professor emeritus John Kotter found that one of the factors that distinguished general managers with consistently outstanding performance records from their counterparts was their ability to develop and maintain a strong network of relationships. Gallup’s famed questionnaire on engagement has several questions about the strength of relationships at work with colleagues and supervisors.

6. Enliven energy

Energy drives us. It comes in many forms including physical, emotional, and mental. Mr. Zinger also cites the importance of spiritual energy; that is, being caught up in a mission that is greater than ourselves.

7. Leverage strengths

Research is consistently showing the importance of bringing out the strengths of employees to energize them, rather than harping on weaknesses.

8. Make meaning

If managers can make the work meaningful, it will engage, sustain and enrich people.

9. Master moments

Doug Conant, former chief executive officer of Campbell Soup Co., used what he called TouchPoints to transform the dismal engagement scores at his company, and to make the most of the times that managers interact with employees.
“Engagement resides in the moments,” Mr. Zinger observes. “Each of the many connections you make has the potential to become a high point or a low point in someone’s day.”

10. Enhance well-being

As a manager, you must eliminate the toxic aspects of your workplace. Employees must be allowed to find a sense of well-being at their work so they leave each day enlivened, rather than depleted.

Source: David Zinger Employee Engagement via The Globe & Mail: Report on Business

The Agri-Technology Commercialization Centre receives funding under the Growing Forward suite of programming, a federal-provincial-territorial initiative. However, the comments or opinions expressed on this blog are solely those of their respective contributors and do not necessarily represent the views of the Government of Canada or the Province of Ontario.

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CarbonCure Technologies Inc. - Block System

Posted on March 01 2012 | Author: Admin

Robert Niven, CEO and founder of CarbonCure Technologies Inc. discusses their newly discovered technology designed to use carbon dioxide as a value-added input in the production of concrete, an abundant commodity product.

The CarbonCure Block System introduces CO2 into the actual manufacturing process of concrete, making it green and creating far stronger products at an early stage.This higher strength can then be converted to less waste and defects, new and better products, less cement and less energy.

With their partners, CarbonCure is helping to solve today's economic and carbon challenges by improving the production of concrete, which is all around us.

To learn more about this company and its products visit: http://carboncure.com/

Watch our Innovation Video of the Week:

Source: CarbonCure Technologies Inc.

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